Tag Archives:

inbound marketing:

Society of Digital Agencies (SODA) 2012 Digital Market Survey

Posted on February 29, 2012 () in Digital Marketing, Marketing Strategy, Search Marketing

The Society of Digital Agencies’ Digital Marketing Outlook Survey, conducted by Econsultancy, shows marketers slowly increasing marketing spend, with a shift from traditional to online channels. Click here to download the report here : DOWONLOAD Highlights of the survey include: Brands are quickly shifting their efforts towards building internal resources and diversifying their agency ecosystems, [...]

Why you should hire Nicki Minaj as Your Brand Manager

Italo Gani

Posted on February 9, 2012 () in Digital Marketing, Marketing Strategy, Social Media Marketing

In 2010, the music industry as a whole had been declining. That was the moment Nicki Minaj entered the pop and hip hop mainstream. At the time, the idea of pushing an artist like Nicki Minaj seemed like a recipe for disaster. But instead of a disaster, what happens is Pink Friday, Nicki Minaj’s debut [...]

Social Media Marketing Glossary

Eka Hidayati

Posted on January 5, 2012 () in Social Media Marketing

This glossary quickly and clearly explains all of the basic terms and applications in social media A AddThis – A social bookmarking service that provides a code which users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Its analytics service can [...]

Tips To Make an Excellent Copywriting With Inbound Marketing

Eka Hidayati

Posted on December 26, 2011 () in Marketing Strategy

Integrating inbound marketing elements into copywriters’ projects help copywriters position themselves to increase their average project size and retainer clients. And as content creation is a spot for copywriting as well as inbound marketing’s four core services, agencies with this skill set can easily embrace the methodology. 1. Leverage Domain Knowledge Pitch an idea of [...]

How to Whip Your Brand Message into Shape

Eka Hidayati

Posted on December 6, 2011 () in Marketing Strategy

Put your brand into shape to send the right message with the billboard exercise that comes in a 3-part series. It will help you identify your core marketing message and improve your inbound marketing. Select Your Workout Buddies A brand’s messaging is supposed to represent your product or service and to effectively communicate what that [...]

Characteristics as an Inbound Marketing Agency Should Have

Eka Hidayati

Posted on November 22, 2011 () in Digital Marketing

If your company want to learn and/or implement search engine optimization & social media campaigns, they can reach out to an agency to manage their inbound marketing efforts. These are 5 characteristics you should consider when evaluating an agency partnership. The Right Services Work with an agency that has the capabilities you need to meet [...]

3 Tricks to Maximize Your Press Releases

Eka Hidayati

Posted on October 20, 2011 () in Public Relations

Originally, press releases were designed as a tool to generate media coverage and attention. Today, press release has different purpose according to inbound marketing. Press release has to be directed to potential customers so it will keep your prospects engaged and it also can work as great SEO. You can get a bigger advantage from [...]

Tips to Use Google Like An Expert

Eka Hidayati

Posted on October 16, 2011 () in Search Marketing

Today, Google is everyone’s best friend. It always gives us answer when we have no one to ask. Unless you are a technology geek, you may not know about Google search tips. It helps a lot when you need a specific answer. These tips are a better way to search in Google and by doing [...]